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Synthera™ Cookie Policy

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Date Effective: August 11th, 2025

 

This Cookie Policy explains what cookies are and how we use them, the types of cookies we use, the information we collect using cookies and how that information is used, and how to manage cookie settings. We may change this Cookie Policy at any time. Please see the “Date Effective” at the top of this page to see when the Cookie Policy was last revised.

 

Synthera Corporation (“Synthera”), certain service providers operating on behalf of Synthera, and third parties may collect information about your activity, or activity on devices associated with you, on www.syntheracorp.com (“Website”) by using tracking technologies such as cookies, pixels, tags, application program interfaces, and web beacons.

 

If you have questions or comments about this Cookie Policy, you may email us at contactus@syntheracorp.com or contact us by post at:

 

Synthera Corporation

1 E Liberty Street

STE 600 Reno

Reno, NV 89501

United States

 

 

What are cookies?
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Cookies are small text files that are used to store small pieces of information. They are stored on your device when the Website is loaded on your browser. These cookies help us make the Website function properly, make it more secure, provide better user experience, understand how the Website performs, and analyze what works and what needs improvement. For more information on the business and commercial purposes for which we collect personal information, including via cookies, please see our Privacy Policy.

 

How do we use cookies?
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As most online services, our Website uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the Website to function the right way. We use cookies and similar technologies for storing and honoring your preferences and settings when accessing and interacting with our Website, combating fraud, analyzing how our Website performs, customizing advertisements, and fulfilling other legitimate purposes.

 

Synthera may also link your devices so that the content you see on one device can result in a relevant experience on another device, which allows Synthera to deliver more personalized advertising messages to you.  For example, if you place an item in your cart on our Website and then leave our Website, a cookie may be used to save the item in your cart should you return to our website. 

 

The third-party cookies used on our Website are for understanding how the Website performs, how you interact with our Website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our Website.

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You may see advertisements for our products/services on other websites and mobile applications because we work with third party advertisers to engage in remarketing and retargeting activities. Through our relationships with these advertisers, we can target messaging to our users by interest-based, demographic, contextual, and other means. These third-party advertisers may track your online activities over time and across websites and mobile applications by collecting information through automated means, including through the use of third-party cookies, web server logs, and web beacons. They may use this information to show you advertisements that may be tailored to your individual interests. The information our advertising partners may collect includes data about your visits to websites and mobile applications that participate in the relevant advertising networks, such as the pages or advertisements you view and the actions you take on the websites or apps. This data collection may take place both on our Website and on third-party websites and mobile applications that participate in the advertising networks. This process also helps us track the effectiveness of our marketing efforts. Our Website may include web beacons, cookies, or similar technologies from third-party service providers.

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Analytics and Advertising

 

We may allow certain third parties, such as data analytics or online advertising service providers, to collect your browsing activity on our Website in a manner that may be deemed to involve a sale of personal information under applicable law. For more information, please see the section of our Privacy Policy pertaining to the sale or sharing of your personal information. 

 

We use advertising services provided by Google Ad Services, such as remarketing with analytics and interest-based ads. We may use first-party cookies or other identifiers as well as third-party cookies or other identifiers that are placed on your device by our advertising partners to, e.g., deliver advertisements, measure your interests, and/or personalize content. These technologies may collect personal data. For more information on how Google Analytics uses data collected through our services, visit http://www.google.com/policies/privacy/partners. To opt out of Google Analytics cookies, visit https://tools.google.com/dlpage/gaoptout or download the Google Analytics Opt-Out Browser Add-On.

 

We also use Hotjar and Mixpanel to better understand how our users interact with our services and to optimize our services and user experience. Hotjar and Mixpanel allow us to visualize user interactions that helps us better understand our users’ experience to improve our services by identifying issues and friction points. To provide these services, they use first-party cookies and other technologies to collect personal data on our users’ behavior, and their devices on our behalf. This may include personal data like online identifiers (e.g. device’s IP address, user ID), identification data (e.g. name, email address, only if we explicitly collect it), technical data (e.g. device type and screen size/resolution, operating system, browser information), geographic location (country only), behavioral data (feature usage and engagement metrics, interactions with our website/app such as clicks, taps, scrolls, page views, time spent on features, and navigation paths), and any additional personal data that you may explicitly submit through them. Hotjar may reuse this personal data to develop and improve tools and services for us and our users. For further details on Hotjar, please visit Hotjar’s Trust Portal and Privacy Policy. For more details on Mixpanel, please visit Mixpanel’s Privacy Policy or contact them at compliance@mixpanel.com.

 

Synthera may also display targeted ads to you through select social media platforms.  Such ads are sent to groups of people that share traits such as common commercial buying habits and demographics.  Please make sure to check the individual policies of each social media platform to better understand these types of ads.

 

Tools available to you to control data collected by cookies/similar technologies

 

Depending on your state of residence, you may have the right to opt out of the sale and sharing of personal information. Please see our Privacy Policy for further information on how to exercise your rights.

 

You also have a variety of other tools to control the data collected by cookies, web beacons, and similar technologies.

 

  • Cookie Preferences: When you visit our websites for the first time, a cookie consent banner will ask you to accept, decline or manage your cookie preferences. You can change your cookie preferences any time by clicking the Cookie Preferences button. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent right away.

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  • Do Not Track Signals: Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. “Do Not Track” is a privacy preference that you can set in most browsers that sends a signal to a website that you do not want the website operator to track certain browsing information about you.

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We are not responsible for the effectiveness of any other parties’ opt-out options or the accuracy of their statements regarding their programs.

 

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Types of Cookies We Use

 

Necessary

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences.

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Functional

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other features.

 

As of the Effective Date of this Policy, no functional cookies are used.

 

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

 

As of the Effective Date of this Policy, the following analytics cookies are used:

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  • HotJar Analytics

  • MixPanel Analytics

 

Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

 

As of the Effective Date of this Policy, no performance cookies are used.

 

Advertisement

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

 

As of the Effective Date of this Policy, no advertisement cookies are used.

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